Buffer is good at what it does.
So here's the honest split.
Buffer is the most-loved scheduler in the category, and its free plan is unusually generous. The difference is what happens before the post exists.
Buffer facts verified 2026-08-17 · 4 rows on this page go to Buffer
You already know what to post and want the most reliable, best-value way to get it out — especially on 1–3 channels, or on Mastodon and Bluesky. Buffer's free plan includes unlimited AI Assistant, API access and an MCP server, which is more than most paid tiers elsewhere.
The bottleneck is deciding what to post and writing it in your voice — not the scheduling. Krevaya watches your niche, drafts against a voice model built from your own writing, designs the visual, and books the slot; you approve.
Side by side
| Krevaya AI | Buffer | |
|---|---|---|
| Pricing model | Flat per account — Free, Plus $29/mo, Pro $99/mo. Channels included, not billed separately | Per channel — $6/channel/mo, or $60/channel/yr billed annually. Volume discounts above 10 channels |
| Cost at 10 channels | $29/mo on Plus (25 accounts included) | ~$60/mo month-to-month on Essentials; ~$120/mo on Team |
| Free plan | Free forever — 1 account, 5 posts a month, scheduling and a trend teaser. No AI generation | Free forever — 3 channels, 10 queued posts each, unlimited AI Assistant, API and MCP access |
| Finding what to post | Live trend intelligence refreshed hourly across Hacker News, Reddit, GitHub, dev.to, Instagram & Threads, scored for your niche | No trend discovery — the AI Assistant does not browse the web or read URLs |
| Writing in your voice | A voice model built from your own posts; every edit in the review queue trains it further | AI Assistant drafts from a prompt with tone presets. No brand-voice model for post generation (its Community inbox can learn your tone for replies) |
| Visuals | 52 studio templates rendered on your brand colors, plus AI image generation and alt text | No AI image generation. Basic image editing; design happens through the Canva integration |
| Platforms | Facebook, Instagram & Threads; LinkedIn and Bluesky rolling out | 11 platforms including Pinterest, YouTube Shorts, Google Business, Mastodon and Bluesky (TikTok is notification-only) |
| API & MCP | REST, GraphQL (beta) and a hosted MCP server with 36 tools — from the Plus plan up | REST + GraphQL API and an MCP server, both included even on the free plan |
| Webhooks | HMAC-signed webhooks with retries for post.published, post.failed and competitor.breakout | Not documented |
| Competitor tracking | Account Spy — background scans with breakout alerts at ~3× an account's own baseline | Not offered; Buffer's Insights docs exclude competitor benchmarking |
| Analytics history | 14 days on Free, full history on paid plans | 30 days on Free; custom ranges and exports on paid plans |
| Track record | New, invite-only, and small. You're early | Well over a decade old, mature mobile apps, consistently top-rated for reliability |
Shaded cell = the stronger side of that row. Unshaded rows are a tie or a difference in kind, not a winner.
Where these numbers come from
Every Buffer claim above is from Buffer's own public pages, checked 2026-08-17. Pricing and features change — if you spot something out of date, tell us and we'll fix it.
Compare with something else
Hootsuite is enterprise social software — listening, compliance, approvals, and a seat-based price to match. Krevaya is built for one creator or a small brand.
SocialPilot is built for agencies running many accounts cheaply. If you're running one brand, you're paying for machinery you won't use — and vice versa.
The closest comparison on this list: both are AI-first, both assume you want the content made, not just scheduled.
Still deciding? Start free.
Krevaya AI is invite-only during beta. Join the waitlist and try it against whatever you use today.
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